You care about your privacy. We do, too!
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Best Regards,
Keefit Team

    Updated at Dec 13th, 2022

  1. Privacy Policy

    We, at Keefit Inc. (hereinafter referred to as the "Company"), have created this privacy policy (this “Privacy Policy”) because we want you to know how information you provide to us is used and shared. This Privacy Policy relates to the information collection and use practices of Keefit in connection with our Service which is made available to you through our Website (including mobile web) located at, our App and our Platform (which may be accessed via the Website or App).
    The Company complies with relevant laws, such as the Act on Promotion of Information and Communication Network Utilization and Information Protection, Personal Information Protection Act, and personal information protection regulations and guidelines that information and communication service providers must comply with. This Privacy Policy (hereinafter "Personal Information Protection Policy") applies to the Keefit service (hereinafter "Keefit") operated by the company.

  2. I. Purpose of Collecting Personal Information

    The company collects the minimal amount of personal information required for the proper operations and development of the service. The personal information collected is not used for any purpose other than the stated purpose (outlined below), and if the purpose of use is changed or added, we will ask for your consent in advance.

    1. 1. Verification of the integrity of member information, strengthening safety and security of information

      Membership confirmation, identification/authentication according to membership service provision, maintenance/management of member qualifications, identification according to enforcement of limited identification system, prevention of illegal use of services, various notices/notifications, complaint handling, record preservation for dispute settlement, etc. We collect personal information necessary for this.

    2. 2. Provision and improvement, personalization and customization of products and services

      We collect personal information necessary for identity verification, age verification, development of products and services, provision of products/services and customized services, provision of content, payment/settlement, and delivery of purchased goods.

    3. 3. Provision of other business services such as measurement and analysis, marketing/advertising

      We will collect personal information necessary for statistical understanding and analysis of service use, such as providing event and advertising information and participation opportunities, providing services according to demographic characteristics and posting advertisements, verifying the validity of services, and accessing frequency of member participation.

    4. 4. Social and public interest research and innovation

      The company will use the collected personal information when necessary for research and innovation on topics related to human health, health, welfare, etc. to better its service.

  3. II. Types of Personal Data Collection

    The following is a list of the types of personal information the company collects for its services. The information is collected and processed during membership registration and service use.

    1. 1. Information provided by you and other members

      • Uploaded information and content
      • Information related to network and connectivity
      • Information related to your use of services
      • Information related to transactions made within the service
      • Information that others provide about your through activities within the service
    2. 2. Information about the device used to access the service

      1. Device properties

        Information including operating system, hardware and software version, battery level, signal strength, available storage space, browser type, app and file names and types, plugins, etc.

      2. Device actions

        Information about actions and actions performed on the device, such as whether the window is in the foreground or background, and mouse movements (which can help differentiate humans from bots).

      3. Identifiers

        Unique identifiers, device IDs and other identifiers. Examples of other identifiers are identifiers such as apps or accounts that you use.

      4. Device signal

        Bluetooth signal and information about nearby Wi-Fi access points, beacons, and cell towers

      5. Device Settings Data

        Information that you authorize through your device's settings so that Keefit can receive it, such as GPS location, access to cameras or photos.

      6. Networks and connections

        Carrier or ISP name, language, time zone, mobile phone number, IP address, connection speed, and sometimes information about other devices in close proximity or on your network.

      7. Cookie Data

        Cookie data stored on the device, including cookie ID and settings. Cookies are small text files that are installed on a user's computer or mobile device and contain strings that identify the user's browser or device. We may use technologies such as cookies, pixels and local storage to provide, protect and understand our products, services and advertising. The length of time a cookie remains on your computer or mobile device depends on whether it is a "persistent" cookie or a "session" cookie. Session cookies persist on the device only until the user stops browsing. Persistent cookies remain on the user's computer or mobile device until the expiration period or until deleted. The user has the option of installing cookies, and by setting the option of the web browser, all cookies can be allowed, confirmation whenever a cookie is saved, or rejecting the storage of all cookies. However, if you refuse to install cookies, it may be difficult to use some services that require login.

    3. 3. Third Party Disclosures

      1. Information from websites and apps that use our Services.
        1. Service Providers

          We employ third party companies and individuals to facilitate our Website ("Service Providers"), to provide our Website on our behalf, to perform Website-related services or to assist us in analyzing how our Website is used. These third-parties have access to your personal information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

        2. Analytics

          Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network. You can opt-out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents the Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visits activity. For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page.

      2. Information from third-party partners.

        We receive information about you and your activities on and off Keefit from third-party partners, such as information from a partner when we jointly offer services or from an advertiser about your experiences or interactions with them. No personal information collected and retained by Keefit is provided to any third party without the consent of a user except in the following cases:

        1. (a) Where a data subject specifically consents to provision of personal information;
        2. (b) Where special provisions exist in other statutes;
        3. (c) Where it is deemed necessary explicitly to protect, from impending danger, the life, body or economic profits of a data subject or a third party when the data subject or such person’s legal representative is incapable of communicating intention or it is impossible to obtain prior consent due to unknown addresses, etc.;
        4. (d) Where personal information is provided in a manner that makes it impossible to identify a specific person, as necessary for compiling statistics, academic research, etc.;
        5. (e) Where it is impracticable to perform relevant duties provided for in other statutes unless personal information is provided for any purpose other than its original purpose or is provided to a third party, with the relevant case having been deliberated on and determined by the Personal Information Protection Commission;
        6. (f) Where it is necessary to provide personal information to a foreign government or an international organization to implement treaties or other international agreements;
        7. (g) Where it is necessary to investigate a crime and to file and undergo prosecution;
        8. (h) Where it is necessary for a court to proceed with a trial;
        9. (i) Where it is necessary to enforce a sentence, custody or protective order that has been imposed.
        10. (j) When we, at Keefit, provide personal information to a third party, we will inform the respective person of the following facts to obtain consent:

          • The name of a person to receive the personal information (if the recipient is a corporation or organization, the name thereof) and the contact information;
          • The recipient’s purpose of use of the personal information and the items of the personal information to be provided;
          • The duration during which the personal information will be retained and used by the recipient;
          • The fact that the data subject has a right to refuse consent and details of the disadvantages due to such refusal, if any.
    4. "Do Not Sell My Personal Information" Notice for California consumers under California Consumer Privacy Act (CCPA)

      Under the CCPA, California consumers have the right to:

      • Request that a business that collects a consumer's personal data disclose the categories and specific pieces of personal data that a business has collected about consumers.
      • Request that a business delete any personal data about the consumer that a business has collected.
      • Request that a business that sells a consumer's personal data, not sell the consumer's personal data.
      If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please contact us.
  4. III. How we use your information

    We use your personal information for a variety of business purposes, including to:

    1. Provide the Services or Requested Information, such as:

      • Fulfilling our contract with you;
      • Identifying and communicating with you, including providing newsletters and marketing materials;
      • Managing your information;
      • Processing your payments and otherwise servicing your purchase orders;
      • Responding to questions, comments, and other requests;
      • Providing access to certain areas, functionalities, and features of our Services; and
      • Answering requests for customer or technical support.
    2. Serve Administrative and Communication Purposes, such as:

      • Pursuing legitimate interests, such as direct marketing, research and development (including marketing research), network and information security, and fraud prevention;
      • Sending communications about new product features, promotions, Keefit's strategic partners, and other news about Keefit;
      • Measuring interest and engagement in our Services, including analyzing your usage of the Services;
      • Developing new products and services and improving the Services;
      • Ensuring internal quality control and safety;
      • Authenticating and verifying individual identities
      • Carrying out audits;
      • Communicating with you about your account, activities on our Services and Privacy Policy changes;
      • Preventing and prosecuting potentially prohibited or illegal activities;
      • Enforcing our agreements;
      • Complying with our legal obligations;
    3. Marketing of Products and Services:

      We may use personal information to tailor and provide you with content and advertisements. If you have any questions about our marketing practices or if you would like to opt out of the use of your personal information for marketing purposes, you may contact us as set forth below.

    4. Consent:

      We may use personal information for other purposes that are clearly disclosed to you at the time you provide personal information or with your consent.

    5. De-identified and Aggregated Information Use:

      We may use personal information and other data about you to create de-identified and/or aggregated information. De-identified and/or aggregated information is not personal information, and we may use and disclose such information in a number of ways, including research, internal analysis, analytics, and any other legally permissible purposes.

    6. Process Information on Behalf of Our Customers:

      Our customers may choose to use our Services to process certain data of their own, which may contain personal information. Such personal information that is processed by us on behalf of our customers, and our privacy practices will be governed by the contracts that we have in place with our customers, not this Privacy Policy.

    If you have any questions or concerns about how such personal information is handled or would like to exercise your rights, you should contact the person or entity (i.e., the data controller) who has contracted with us to use the Service to process this information. Our customers control the personal information in these cases and determine the security settings within the account, its access controls and credentials. We will, however, provide assistance to our customers to address any concerns you may have, in accordance with the terms of our contract with them.

  5. VI. Collection and retention period of personal information

    After achieving the purpose of collecting and using personal information, the company destroys the information immediately. However, the data may be retained while sanctioning users in violation of policies, handling related disputes, or other administrative tasks to keep the community safe.

  6. V. Matters concerning the provision of personal information to third parties

    When a third party's service is connected, the company may provide personal information to a third party only in cases falling under Articles 17 and 18 of the Personal Information Protection Act, including special provisions of the law, after obtaining the user's consent.

  7. VI. Procedure and method of destruction of personal information

    Keefit destroys user personal information immediately after the user has deleted their account the period of retaining personal information ends or the purposes of processing personal information are attained, except where it is required to preserve the personal information under other statutes. The procedures, deadlines and methods for destroying personal information are as follows:

    1. (a) Procedures for destruction: The personal information that a user provides is destroyed in accordance with our internal policies and relevant statutes after the retention period of the relevant information expires or the purposes of processing such information are attained;
    2. (b) Methods for destruction: The personal information recorded and stored in electronic files will be destroyed by means of low-level formatting or other similar methods to prevent the recovery of the records, while personal information recorded and preserved in paper documents will be destroyed by a shredder.
  8. VII. Members' rights and obligations as information subjects, and how to exercise their rights

    Users can exercise the following rights as the subject of personal information:

    1. (1) A data subject may exercise the following rights at any time in relation to the protection of personal information:

      1. (a) The right to request permission to inspect personal information;
      2. (b) The right to request correction of personal information if there is any error, etc.;
      3. (c) The right to request deletion of personal information;
      4. (d) The right to request suspension of processing personal information.
    2. (2) A data subject can exercise the rights provided in paragraph (1) by completing the form specified in attached Form 8 of the Enforcement Rule of the Personal Information Protection Act and submitting it to Keefit by post, email or fax. In such cases, the Keefit Team will take necessary measures promptly.
    3. (3) Where a data subject requests the correction or deletion of any error, etc., to the data subject’s personal information, the relevant information will not be used or provided until such information is corrected or deleted.
    4. (4) A data subject may exercise the rights provided in paragraph (1) through an agent, including a legal representative and a power of attorney. In such cases, the data subject is required to submit a letter of delegation as specified in attached Form 11 of the Enforcement Rule of the Personal Information Protection Act.
    5. (5) Where a data subject requests permission to inspect one’s personal information or suspension of processing personal information, such subject’s rights may be limited in the following cases under Article 35 (4) or 37 (2) of the Personal Information Protection Act:

      1. (a) Where any Act prohibits or restricts such inspection;
      2. (b) Where it is likely to harm another person’s health or safety or to unfairly violates another person’s property or interests;
      3. (c) Where it substantially interferes with a public institution performing any of the following business affairs:

        • Affairs concerning imposing, collecting or refunding taxes;
        • Affairs concerning assessing academic achievements or selecting new enrollees at schools of each level established under the Elementary and Secondary Education Act or the Higher Education Act; lifelong education facilities established under the Lifelong Education Act; and higher education facilities established under other Acts;
        • Affairs concerning the testing of academic skills, aptitudes, skills for employment and examination of qualifications;
        • Affairs concerning evaluating or determining calculation, etc. of damages or benefits;
        • Affairs concerning audits and investigations in progress under any other Act.
    6. (6) With respect to a request for correction or deletion of personal information, a data subject cannot request the deletion of personal information of such subject if the relevant personal information is provided for as information subject to collection under any statute.
    7. (7) Upon receipt of a request to inspect, correct or delete personal information or a request to suspend processing of personal information, Keefit will verify whether the requesting person is the data subject or a legitimate representative.

      1. (a) A written request to inspect personal information [attached Form 8 of the Enforcement Rule of the Personal Information Protection Act]
      2. (b) A letter of delegation [attached Form 11 of the Enforcement Rule of the Personal Information Protection Act]
  9. VIII. Measures to secure the safety of personal information

    In accordance with Article 29 of the Personal Information Protection Act, the company is taking the following technical, managerial and physical measures necessary to secure safety:

    1. (a) Formulation and implementation of internal management plans: Keefit formulates and implements internal management plans in accordance with the guidelines on measures for ensuring the safety of personal information;
    2. (b) Minimizing and educating personnel authorized to process personal information: The number of personnel authorized to process personal information is minimized and regular educational programs are implemented for such personnel;
    3. (c) Restrictions on access to personal information: Access to personal information is controlled by granting, amending or cancelling the authority to access the database system that processes personal information. Unauthorized external access is controlled by operating firewalls for blocking and preventing invasion and intrusion, while personnel authorized to process personal information are precluded from accessing the personal information processing system externally via information and communications networks. Furthermore, details about granting, amending or cancelling authority are recorded and such records are preserved for at least three years;
    4. (d) Preserving access logs and preventing forgery and alteration of access logs: Log data about access to the personal information processing system (including web logs and summary information) are retained and managed for at least two years, and access logs are maintained properly to prevent forgery, alteration, theft and loss;
    5. (e) Encryption of personal information: Passwords and identification numbers for the personal information of each user are encoded for storage and management. Furthermore, additional means, such as encrypting essential data for storage and transmission, are used for security.
    6. (f) Technical measures against hacking, etc.: Keefit has installed security programs and updates and inspects the programs to protect personal information from being leaked externally or destroyed by hacking or computer viruses and the systems have been installed in an area with restricted access to technically and physically monitor and block external access.
    7. (g) Controlling access by unauthorized persons: The area for the physical storage of the personal information system that retains personal information is separated from other areas and a procedure for controlling access to this area is established and implemented.
  10. IX. Personal Information Protection Officer

    The company is responsible for overall personal information collection and has designated a personal information protection officer to support customers who have any inconvenience or damage related to personal information collection. If you have any questions about this policy or need assistance, please feel free to contact us at the contact information below.

    Personal Information Protection Officer

    Keefit Inc., CEO Andrew Lee

  11. If you have anything you’d like to discuss with the Keefit Team, please feel free to email us at We’d love to hear your input and will reply as quickly as we can.